Work / Artists
Country artist · TV finalistRelaunching a Country Voice
Full artist direction for a country artist and prime-time singing-competition Top-5 finalist — a complete rebrand, new visual identity, and new music with a Grammy-nominated producer to launch the next chapter.
The artist arrived with a real résumé: a Top-5 run on a prime-time network singing competition, a duets album trading verses with multiple country hall-of-famers, and performances on country's most storied stages. The opportunity: turn that foundation into a modern artist identity and a new body of work built for where country is now.
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A complete rebrand — visual identity, photography, and positioning for the next era of the career.
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New music with a Grammy-nominated producer to define the sound going forward.
- 03
A release strategy across DSPs, social, and short-form to reintroduce the artist to a wider audience.
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Tour and live content that converts existing recognition into a committed fanbase.
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